Sponsorship is the fastest growing form of marketing and is no longer just for the big end of town.
All business sizes now have unlimited opportunities to broaden your competitive advantage by increasing your credibility, image and prestige in sponsorship and capturing the attention of people when they are relaxed and having fun.
Integrating Technology and Trends
So, why should your company be interested in sponsorship? We offer an easy, simple and cost effective way that is maximising strategies of our modern society’s online presence and demand for physical and adrenaline activities. It offers significant opportunities for distinct marketing and competitive advantages, as well as showing support of our organised activities.
What is sponsorship?
Sponsorship is the financial or in-kind support of our group. Sponsorship should not be confused with straight out advertising. Advertising is considered a quantitative medium, whereas sponsorship is considered a qualitative medium. It promotes a company in association with the sponsee, or in this case, us.
In addition, it is a powerful complement to your other marketing programs, and can have a dramatic influence on customer relations.
Sponsorship Benefits
Increasing brand loyalty
Brand differentiation
Changing/strengthening brand image
Creating company or product awareness and visibility
Driving retail traffic or sales
Highlighting community responsibility, or corporate social responsibility
Building new and deeper community networks
Enhancing company's credibility and educating the public about products and services
Entertaining clients (can be important when sponsoring cultural or athletic events)
Targeting a niche market
Recruiting, retaining or motivating employees
Fostering talent and teaching new skills to employees
Leveraging on other marketing expenditure
Supporting Documents and Downloads
